The Billabong Story
Billabong was established in 1973 by a man called Gordon Merchant. He also designed the ‘wave’ logo which is still in use today. GSM (Operations) Pty Ltd owns the majority of Billabong’s trade marks. The “Billabong” and “Wave” trade marks have been registered since 1979 and Billabong is now one of Australia’s leading surf apparel suppliers. Billabong is the leading surfwear apparel brand in Australia. Bikinis Swimwear is one of Billabong’s most popular ranges.
Billabong manufactures inventive swimwear for a wide range of Men who are looking for inspired prints, striking colours and incredible styles. Billabong board shorts are designed for style and function.